The centre of Florence is full of shops and boutiques where to enjoy great moments of shopping

Doing some shopping in Florence means having a break during stressful days around the city. Florence is famous for its incredible artworks and wonders, but it is also an important centre for the fashion world.

Florence not only hosted some of the most important artists in the art history but is the hometown of some world-famous brand of the fashion world, like Gucci, Ferragamo, Patrizia Pepe and Roberto Cavalli.

In Florence, there are also important training centres in fashion and design, like the Marangoni Institute: this represents for Florence a great opportunity to innovate, starting from a great tradition.

The centre of Florence is rich in monuments but also offers the opportunity to enjoy great moments of shopping: along its streets, you will find great boutiques and shops where you can find products both from important brands and handmade by local artisans.

Via Tornabuoi, not too far from Brunelleschi Hotel, is one of the most exclusive and elegant locations for shopping in Florence: during the Renaissance, this street became one of the most loved by noble families and today hosts some of the most famous fashion designers’ boutique, like Prada, Dior, Damiani and Bulgari.

Other great locations for shopping are Via della Vigna Nuova and Via del Parione where you can find in particular food and wine products.

Do not miss the opportunity to also buy fine leather products, handcrafted by incredible experienced and skilled artisans: the market in San Lorenzo and in Piazza del Mercato Nuovo are great places where to find these items.

At the end of an intensive day of shopping, our staff will be happy to welcome you in one of our suites, where you will be able to relax and restore yourself.


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